B.B.A. – BACHELOR IN BUSINESS ADMINISTRATION (50 SEATS)

A Candidate will be eligible to join 1st semester of B.B.A . course, if she has passed +2 examination of Punjab School Education Board, or any other examination recognized as equivalent thereto without reappear. To qualify for admission to 2nd year of the course, the candidate must have passed 50% of the total papers of the two semesters of the 1st year. Similarly, to qualify for the admission to the 3rd year of the course, the candidate should have passed 50% of the total papers of four semesters of the earlier two years.

First Semester

Code	Title of Paper
BBA-101	Punjabi
BBA-101-A	Punjabi Lajmi(Mudla Gyan)(Special Paper in lieu of Punjabi)
BBA-102	Business Economics – I
BBA-103	Business Mathematics
BBA -104	Business Organization & management Principles – I
BBA-105	Workshop on Computer Applications
BBA-106	Seminar

 

Semester-II

Code	Title of Paper
BBA-201	Communication Skills in English
BBA-202	Business Economics – II
BBA-203	Business Statistics
BBA -204	Business Organization & management Principles – II
BBA-205	Workshop on Internet & E-Commerce
BBA-206	Seminar
BBA-207	Viva-Voce

 

Semester-III

Code	Title of Paper
BBA-301	Principles of human resource management
BBA-302	Business Accounting
BBA-303	Principles Marketing Management
BBA -304	Business Laws
BBA-305	Workshop on Contemporary Business Issues
BBA-306	Seminar on Knowledge management

 

Semester-IV

Code	Title of Paper
BBA-401	Financial management
BBA-402	Workshop on creativity and innovation
BBA-403	Seminar on entrepreneurship
BBA -404	Viva- Voice

 

Chose any three subjects from not more than two Functional Areas:

Marketing Management

Code	Title of Paper
BBA-405	Retailing management
BBA-406	Advertisement & Sales Management
BBA-407	Marketing of services

 

Human Resource Management

Code	Title of Paper
BBA-408	Career Planning and management
BBA-409	Training and development
BBA-410	Management of Change

 

Finance

Code	Title of Paper
BBA-411	Cost & Management Accounting
BBA-412	Financial Instruments & Services
BBA-413	Income Tax Law & Practice

 

Information Technology

Code	Title of Paper
BBA-414	System Analysis and Design
BBA-415	Decision Support system
BBA-416	Computer Graphics

 

Event Management

Code	Title of Paper
BBA-414	Event Planning & Management
BBA-415	Financial Management of Events
BBA-416	Event creativity and innovation

 

Media Management

Code	Title of Paper
BBA-417	Principles of mass communications
BBA-418	Public relations management
BBA-419	Media Planning

 

Summer Internship: Industrial Training of 4 to 6 weeks

Semester-V

Code	Title of Paper
BBA-501	Business research methods
BBA-502	Workshop on Time & workload Management
BBA-503	Seminar on Summer internship

 

Human Resource Management

Code	Title of Paper
BBA-507	Interpersonal Skills in Management
BBA-508	Management of industrial Relations
BBA-509	Psychological Testing

 

Finance

Code	Title of Paper
BBA-510	Stock market operations
BBA-511	Insurance management
BBA-512	Investment Management

 

Information technology

Code	Title of Paper
BBA-513	Interpersonal Skills in Management
BBA-514	Web designing
BBA-515	Telecommunications for Business

 

Chose any three subjects from not more than two Functional Areas:

Marketing Management

Code	Title of Paper
BBA-504	Export marketing
BBA-505	Rural marketing
BBA-506	Brand and product management

 

Event management

Code	Title of Paper
BBA-516	Event design and sponsorship
BBA-517	Event operation and Logistics
BBA-518	Event Proposal and marketing

 

Media management

Code	Title of Paper
BBA-519	Corporate communication
BBA-520	New media technology
BBA-521	Development communication

 

Semester-VI

Code	Title of Paper
BBA-601	Industrial Training project
BBA-602	Project report
BBA-603	Seminar on the project report
BBA -604	Viva- Voice